04 August, 2025
Generative AI in Business: The European Race for Responsible Adoption
Why does this matter?
Generative AI, as a term, refers to artificial intelligence that has been specifically built to generate new content in one form or another. Unlike traditional AI systems focused on classification or prediction, generative AI creates novel content, including text, image, video, audio, and code, instead of merely recognizing or predicting outcomes.
Generative AI — powered by models such as ChatGPT, Mistral, Claude o…